2005 only 5% of internet users got involved with Social Media, thereof 8% adults – 2012 81% and thereof 72% adults.
2005 1% of people over 60 were active Social Media users – 2012 43%.
On a global basis Facebook takes the top spot in front of Twitter and Google+, especially in South Africa.
Last year Pinterest had the highest growth rate with 88%, followed by Tumblr, 74%, Twitter lost -7.6%.
Active online users spend more than ¼ of their online time on Social Media and Faceboo’s average monthly usage is 8.3 hours.
75% of Facebook users access through their mobile devices.
On September 14th Facebook got his 1 billionth user and still growing.
2013 astronauts tweeted from the International Space Station.
People access social networks from just about anywhere: most common place, 44% from bed and the lowest access rate with 6% gets the toilet.
Twitter bought more than 30 startups and one of them is Vine, a video share app.
Getting more and more popular: Snapchat: a photo share app.
Instant messaging favorite: Whatsapp.
Most expensive acquisitions: Facebook paid 1 billion $ for Instagram and Twitter 1.1 billion for Tumblr.
Biggest photo sharing site: Flickr with 87 million users and 8 billion images. Owned by Yahoo.
Top Teen alternatives: Wanelo, Snapchat, KIK and 4 chan.
Social Media gives people what they want that explains this incredible success. Why doesn’t your company give people what they want?